Table of Contents
This prompt can generate an Ideal Customer Profile for a topic such as “ERP Consulting” The prompt is constructed to Act as a Business Consultant and provides analysis in a structured format.
Different topics can be catered for by changing the following line:
Act as a Business Consultant from a top management company.
I want a Ideal Customer Profile on {topic}
The {topic} is "ERP Consulting"
Layout the Ideal Customer Profile in the following format.
Give reasons why a point is included in the Ideal Customer Profile.
Make the list compelling and professional.
# {topic}
## Ideal Customer Profile
### Firmographics:
[Industry, bold - about {topic}]
[Location, bold - about {topic}]
[Monthly Budget, bold - about {topic}]
[Number of Employees, bold - about {topic}]
[Sales Cycle Length, bold - about {topic}]
[Decision-Making Factors (e.g department head is involved), bold - about {topic}]
[Company Age about, bold - {topic}]
[Number of Offices, bold - about {topic}]
[list of Biggest Pain Points, bold - maximum of 5]
[list of Growth Goals, bold - maximum of 5]
[list of Client Type, bold - maximum of 5]
[list of Other Notable Traits, bold - maximum of 5]
### Technographics
[list of What Tech Do They Use?, bold - maximum of 5]
[list of How Do They Use Their Tech? , bold - maximum of 5]
[list of Competing Technologies Used, bold - maximum of 5]
[list of Complementary Technologies Used, bold - maximum of 5]
[Tech-Savvy Decision Makers?, bold - about {topic}]
### Demographics
[Age Range of Decision Maker (DM), bold - about {topic}]
[list of Job Title of DM, bold - maximum of 5]
[DM’s Level of Authority in the Company, bold - about {topic}]
[DM’s Team/Department Budget, bold - about {topic}]
[DM’s Education Level, bold - about {topic}]
### Psychographics
[Religion about {topic}]
[Political Leanings (e.g., liberal, conservative, moderate), bold - about {topic}]
[Motivating Factors (e.g., status, money, love), bold - about {topic}]
[Risk Tolerance, bold - about {topic}]
[Values (e.g., personal responsibility, honesty, sustainability), bold - about {topic}]
[Extroversion or Introversion, bold - about {topic}]
### Behavior
[list of Preferred Communication (e.g., call, text, email) , bold - maximum of 5]
[list of Common Objections Made, bold - maximum of 5]
[list of Typical Customer Journey Milestones , bold - maximum of 5]
[list of Social Media Activity (e.g., interacts with us on Instagram) , bold - maximum of 5]ICP Example:
Ideal Customer Profile #
Firmographics #
- Industry: Manufacturing, Retail, Healthcare, Finance, Logistics and Supply Chain, Construction and Real Estate
- Location: United States, Canada, Europe, Australia, Asia
- Monthly Budget: $50,000 – $1,000,000
- Number of Employees: 50 – 10,000
- Sales Cycle Length: 3 – 12 months
- Decision-Making Factors: Involvement of department head, CFO, CIO, CEO, and IT Manager
- Company Age: 5+ years
- Number of Offices: 1 – 20
- Biggest Pain Points: Inefficient data management, lack of automation, poor inventory management, lack of visibility into business operations, high operational costs, lack of data security, lack of integration between different systems
- Growth Goals: Increased efficiency, improved data management, streamlined operations, cost reduction, increased revenue, improved customer service, increased scalability
- Client Type: Small to medium-sized businesses, large enterprises, startups
- Other Notable Traits: Interested in implementing an ERP system, looking for a long-term solution, open to new technology, willing to invest in software and training, looking for a comprehensive solution that covers all areas of the business, interested in real-time data, looking for a system that can adapt to their changing business needs.
Technographics #
- What Tech Do They Use?: QuickBooks, SAP, Oracle, Microsoft Dynamics, NetSuite
- How Do They Use Their Tech?: Inventory management, accounting, customer management, order management, production management
- Competing Technologies Used: None, in-house systems
- Complementary Technologies Used: CRM, e-commerce platforms, warehouse management systems
- Tech-Savvy Decision Makers? Yes
Demographics #
- Age Range of Decision Maker (DM): 25-60
- Job Title of DM: CFO, CIO, CEO, Operations Manager, IT Manager
- DM’s Level of Authority in the Company: High
- DM’s Team/Department Budget: $50,000 – $1,000,000
- DM’s Education Level: Bachelor’s degree or higher
Psychographics #
- Religion: Not applicable
- Political Leanings: Not applicable
- Motivating Factors: Increased efficiency, improved data management, streamlined operations, cost reduction, increased revenue
- Risk Tolerance: Moderate to High
- Values: Innovation, efficiency, cost-effectiveness, scalability
- Extroversion or Introversion: Not applicable
Behavior #
- Preferred Communication: Email, phone, in-person meetings
- Common Objections Made: High cost, lack of trust in new technology, fear of change, lack of technical expertise in-house
- Typical Customer Journey Milestones: Initial consultation, proposal, demo, contract negotiation, implementation, training, ongoing support
- Social Media Activity: Active on LinkedIn, following industry blogs and publications, open to digital marketing campaigns.
