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B2C Buyer Persona

Table of Contents
  • Gutter Install and Maintenance
    • B2C Buyer Persona
      • Basic Info:
      • Detailed Info:

This prompt can generate a Buyer Persona for a topic such as “Gutter Install and Maintenance” The prompt is constructed to Act as a Business Consultant and provides analysis in a structured format.

Since we are targeting a specific type of buyer, you will want to add a modifier under the {topic} to drill down into your target customer. In this example, I used. “The buyer should be a homeowner in Mass, USA, that is looking for a gutter company that needs to have gutters for their home. He had to consult with his wife before a purchase.“

Different topics can be catered for by changing the following line:

Act as a Business Consultant from a top management company. 
I want a B2C Buyer Persona on {topic} 

The {topic} is "Gutter Install and Maintenacne" 
The buyer should be a homeowner in Mass, USA that is looking for a gutter company that needs to have gutters for their home. He had to consult with his wife before a purchace.

Layout the B2C Buyer Persona in the following format. 
Give reasons why a point is included in the B2B Buyer Persona. 
Make the list compelling and professional.


# {topic}
## B2B Buyer Persona

### Basic info to include in buyer personas:

[Name about {topic}]
[Job about {topic}]
[Decision-maker about {topic}]
[Family about {topic}]
[Lifestyle about {topic}]
[Age about {topic}]
[Salary about {topic}]
[Education about {topic}]

### Detailed info to include in buyer personas:

[list of Goals and Objectives, bold - maximum of 5] 
[list of Challenges, bold - maximum of 5] 
[list of They Gain Information by, bold - maximum of 5] 
[list of How we help, bold - maximum of 5] 
[list of Messaging strategy, bold - maximum of 5] 
[list of Preferred Methods Of Communication, bold - maximum of 5] 

B2C Buyer Persona Example:

Gutter Install and Maintenance #

B2C Buyer Persona #

Basic Info: #

  • Name: John Doe
  • Job: Project Manager
  • Decision-Maker: Joint with spouse
  • Family: Married with 2 kids
  • Lifestyle: Busy and focused on home maintenance
  • Age: 35-50
  • Salary: $70,000 – $120,000
  • Education: College graduate

Detailed Info: #

  • Goals and Objectives:
    • To ensure that the home is protected from water damage
    • To maintain the value of their property
    • To have a functional gutter system that works efficiently
    • To have a low-maintenance gutter solution
    • To find a reliable and trustworthy gutter company
  • Challenges:
    • Finding a gutter solution that fits their budget
    • Finding a gutter solution that matches the design of their home
    • Finding a gutter company with a good reputation
    • Balancing cost with quality
    • Making a decision that will last for a long time
  • How They Gain Information:
    • Online research
    • Word-of-mouth recommendations
    • Home improvement blogs and forums
    • Home improvement magazines and books
    • By visiting gutter company websites
  • How BA Harris Can Help:
    • Offer a customized gutter solution that fits the customer’s budget and design needs
    • Provide a gutter solution with a long lifespan
    • Offer maintenance services that will keep the gutters functioning efficiently
    • Offer a warranty that covers the gutter solution
    • Provide customer reviews and testimonials
  • Messaging Strategy:
    • Emphasize the benefits of a low-maintenance gutter solution
    • Highlight the customer’s choice in design and color
    • Emphasize the long lifespan of the gutter solution
    • Emphasize the reliability and trustworthiness of BA Harris
    • Highlight the warranty and maintenance services offered by BA Harris
  • Preferred Methods of Communication:
    • Phone calls
    • Email
    • In-person consultations
    • Online chat
    • Video calls
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Updated on January 31, 2023
B2C Ideal Customer ProfileInvestor Pitch Desk Brief

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Table of Contents
  • Gutter Install and Maintenance
    • B2C Buyer Persona
      • Basic Info:
      • Detailed Info:
  • 18 Common St, Suite 207,
    Waterville, ME. 04901
  • info@prospererp.com
  • (207) 835-4053

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